AI Marketing System Workshop: Build Your Complete Marketing System in Two Half Days
You haven't had the time to learn AI yet. In two half days, you could, and get 10 to 14 hours back every week. You build a complete marketing system for your business, with AI doing the heavy lifting, and leave with full clarity on how to run your marketing from here. Everything still sounds like you.
Reserve My SpotFounder or business owner
- You want to be found on Google without paying for ads
- You know AI is important but want someone to show you exactly how to use AI marketing tools
- You're starting out and want to build your marketing the right way from day one
- You want your marketing foundations built properly, so the next person you hire has a clear system to work from
- You have a live website, logo, fonts, and brand colours ready
Marketer or professional
- You want to plan your own social media in your own voice, not follow someone else's calendar
- You want one complete system instead of piecing together tutorials
- You're ready to implement immediately and see real results
- You want clarity, confidence, and a practical plan - not more overwhelm
- You want to sharpen your skills and add AI marketing tools to your toolkit
- You're looking for someone to do your marketing for you
- You already have a working marketing system you're happy with
- You want theory without building anything during the workshop
- You don't yet have a live website or brand colours ready
16 things you build for your business, plus the skills to plan your own social media
You don't just watch. You build it, with Claude, for your business. You leave with your foundations in place, your emails built and a content hub you know how to use, so you can plan your own social media calendar around what you want to post and when.
Two half days. One complete system.
Your marketing foundation
Set up Claude properly, then build the strategic brand identity you'll draw from for every piece of marketing you create.
- Set up Claude, your settings and your Project Instructions
- Load 20+ custom skills built for marketing your business
- Build your one-page brand guidelines
- Write your Founder Story in three versions
- Run personalised competitor research and capture your customers' own language
- Develop and validate your Ideal Customer Profiles
- Create your strategic brand identity, including tone of voice
Your emails and your content hub
Turn your foundations into emails, a newsletter plan and a content hub. Then learn how to plan your own social media, in your voice, on your schedule.
- Generate 50 newsletter ideas and write your 7-email welcome series
- Build your welcome series in MailerLite as a draft
- See how SEO traffic fits in, with a short live demo
- Build your newsletter strategy
- Set up your content hub in Google Sheets
- Choose your content pillars, channels and posting frequency
- Learn the method, then plan your own first 4 weeks of social content from your own ideas
- Draft and review your first newsletter
All tools are free or low-cost. Full setup instructions are sent on registration.
Before the first half day, every attendee completes a short questionnaire and submits their website URL. Vanessa uses this to do personalised competitor research before the workshop - so you hit the ground running from minute one.
Simple
No jargon. No overwhelm. Just clear strategy you can actually act on.
Practical
Everything built during the workshop is ready to use from day one.
Sustainable
Marketing that works in the long run - not just for a week.
You're in good hands
I'm Vanessa - a digital marketer with 15+ years experience helping businesses grow online. I specialise in marketing for small businesses, working with founders and owners who are brilliant at what they do but overwhelmed by the marketing side.
No fluff. No cookie-cutter strategies. Just clear, practical support that helps you build marketing systems that actually work - with AI to make it faster and easier for both of us.
Before you reserve your spot
I've tried courses and workshops before and nothing stuck. Why would this be different?
Because you're not leaving with a plan to figure out later. You leave with the system actually built: your brand voice trained into Claude, your welcome emails built, a content hub set up and your first four weeks of social content planned by you. But more than that, you leave actually knowing how to use AI for your marketing, not just handed a finished output. You become the expert in your own marketing and your own AI system, instead of depending on someone else to run it for you. If you can't plan next month's content on your own by the time you walk out, we haven't finished.
Will my social media sound like AI?
Not if you do it the way we do it in the workshop. On day one you train Claude on your voice, your customers' language and your brand identity. On day two you choose what you want to post and when, then use Claude to turn your own ideas into first drafts. You edit them, run a voice check and make them yours. AI helps you plan and draft faster. Your ideas and your stories are what make it sound like you.
Is $999 actually worth it compared to what I've already spent on agencies or tools?
If you've spent more than that on an agency retainer or a course that didn't deliver, you'll know this is a different kind of investment. You're not paying for advice you have to interpret and action yourself. You're paying for two half days where the system gets built, with you, for your specific business.
I'm just starting out. Will this be too advanced for me, or built for people further along?
It's built for exactly where you are. You don't need existing content, a big following, or years of marketing experience. You just need a live website, your logo, and your brand colours ready. We build everything else together, from your brand identity through to your first month of content.
What if I get something wrong during the workshop, like my brand voice or my customer profile?
Nothing's locked in forever. Everything you build is yours to keep and adjust as your business grows. The point of the workshop isn't to get it perfect, it's to get a real, working starting point instead of guessing alone.
I already use ChatGPT or Claude a bit at work. Will I actually learn anything new?
Almost certainly. Most people use AI without a system behind it, which is why the output still feels generic. This workshop teaches you the structure professional marketers use to brief AI properly, so what comes back sounds like a brand, not a chatbot. You'll leave with skills you can bring straight back to your job.
What if I can't make both half days, or need to step away for part of one?
The two half days are designed as one connected build, so it's best experienced live from start to finish. If something comes up, message me before the first session and we'll figure out the best option together.
Ready to build your marketing system?
Book your place and your setup instructions arrive straight away.
Reserve My SpotOne-day AI digital marketing workshop for small business owners and founders. Build your brand, content strategy and email marketing using Claude — live on Google Meet.